Streaming Platform

Industry
Funtech
Company
Mayflower
,
About product
720 million visits monthly. Top-3 website in the industry. Top-50 most visited website in the world. Venus Awards “Best Livestream Site 2024”

My Metrics Achievements

+40

Creators Audience

Redesigned key onboarding steps and simplified registration
+14%

KYC Conversion

Guided experiences that simplify flow.
-35%

Repeat Reviews

Fewer errors. More approvals.
2x

Faster Time-to-Broadcast

Reworked mobile flow. Reduced steps. Sharper focus. Ready when you are.
75+

Worldwide Participants

User research, built in. Real conversations. Real insight. Used to improve.

Onboarding

Redesigned for Clarity

Verification failed. Frustration grew.
Tooltips didn’t help. Users missed key requirements.

A/B Test results
+14%

Worldwide

+17%

In China

Conversion
to person approval

A/B Test results
-35%

Worldwide

-86%

In Japan

-134%

In Taiwan

Repeat
submissions

Mobile Streaming

Reimagined

40% of creators streamed via mobile.
But the interface wasn’t made for it.

I spoke to 75 mobile-first streamers to understand where it failed
and how to fix it.

Discover Research Results
Inside my Notion workspace.

Private Chat Tabs

Picked. Pinned. One tap away.

Navigation Bar

What you need, where you need it.

Navigation Bar

What you need, where you need it.

Viewer List

Built for fast actions, not endless scrolling.

Viewer List

Built for fast actions, not endless scrolling.
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